ITZIAR  





Graphic Design & Art Direction. Interested in forward-thinking creative projects that support culture, art, intersectionality and social change.



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Lampoon Magazine, issue #28

Lampoon 28, The Working Issue. FW23. A tribute to those who work. Work to live / Work to love. 416 pages. 

Graphic design / Editorial design
2023
Lampoon magazine, issue #27

Lampoon 27, The RuVido Issue. SS23. Toil and sweat, body hairs, love and hurt, hard skin. 432 pages.

Graphic design / Editorial design
2022/2023

ODE

The Representation & Role of Women in Visual Culture


ODE takes the shape of a transmedia campaign through editorial, video, and print. Through extensive research, it makes an ‘ode’ to women, as artists, as muses, as how they want to be seen. It explores, challenges and redefines the role and representation of women in visual culture, challenging the institutions in charge of defining what is what in art.

Research / Graphic design / Art direction / Brand identity / Editorial design / Communication design / Communication campaign, manifesto / Audiovisual

Thesis project, BA in Graphic Design & Art Direction

(contact for full thesis PDF)
2022

silvia & the spyglass

Branding for the gallery silvia & the spyglass, including logo, business card, outside façade of the gallery and any graphic material for exhibitions and presentations. 

The artist's work is focused in the art of asymmetry through her expressive women. She uses the technique of watercolour and ink, playing with paper textures. The artist also created a VR immersive experience in which the viewer can enter the paintings, and is now exploring sculpture as a new media. There is no abstraction, but detail in every stroke. 

Graphic design / Brand identity
2020 – Ongoing

Photobook #1

This photography book holds a selection of photography projects. It includes the projects Nature in Town, Invisible Lines, City Life, Street Photography, Environmental Portraits, Abstract Photography and Studio Lighting.

Photography / Editorial design
2021/2022

Thala, Thalassa

This transmedia project starts with a novel, telling the story of a young girl who loses all memory of who she is after a shipwreck, having to restart her life. This story is translated in two other media: painting (shown through a video), and tattoos. Inspired by Heraclitus' Ship of Theseus concept, it raises the question of whether something that has had all of its components replaced remains fundamentally the same.

Transmedia / Creative writing / Editorial design / Tattoo design / Painting / Audiovisual

(contact for full project PDF to read the novel)
2021

This is not a fairytale

A communication campaign to shake public opinion on the value of Paediatric Palliative Care (CPP in Italian) in order to support families with children suffering from incurable diseases by claiming the right to access PPC and the development of the territorial assistance network in all Italian regions. The value of Paediatric Palliative Care, the role of families and the undeniable importance of the territorial network of assistance.

Winning campaign for Paolo Ettore - Socially Correct Competition 2021. The collaborator of this event's edition was Fondazione Maruzza Onlus.

Project with Valeria Polanco.

Awareness campaign / Art direction / Copywriting
2021

Culture alla Milanese

This publication takes the eyes of the brand Stüssy (through their visual identity and communication) of elevated street-style to take a look at the metropolitan city of Milan. The publication is divided into Film, Visual Arts, Design and Social. In each, a unique look into the Milanese take, exploring the big names of the Italian design-capital.

Editorial design
2021

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All images and texts are copyrighted and owned by Itziar Soto